Textile and Apparel
Digital textile printing quickly gained acceptance in the flag and banner market due to its ability to quickly print short runs. The soft look of textile materials with the bright clean colors then penetrated the tradeshow market as well as other flexible sign markets. The unique advantage of rapid introduction of new designs produced economically at shorter run lengths is now bringing Digital textile printing through a second exponential growth into mainstream textile markets. Print houses are already offering digitally printed clothing items (both high and low quality) at an affordable rate. Digital production speed may not be as fast as analogue in most cases, but this gap is quickly closing as high speed fixed array printers hit the market.